RUNNING ACROSS EUROPE IN COUNTRIES INCLUDING THE UK, AUSTRIA, SPAIN, GERMANY, FRANCE AND SWITZERLAND, CUSTOMERS OF TOYS R US STORES WHO PURCHASED SPONGEBOB PRODUCTS WERE GIVEN THE OPPORTUNITY TO CLAIM FREE CINEMA TICKETS.
After purchasing qualifying Spongebob Squarepants products in Toys R Us stores, consumers were presented with a leaflet that contained a unique code. After completing their details, participants had the opportunity to claim free child and adult cinema tickets, either an eCode via online delivery or a physical ticket through the mail.
WHAT FILMOLOGY DID:
- Designed, built and hosted the promotional website using artwork and details supplied by the client
- Liaised with all international territories for the procurement of tickets
- Provided FAQs, Terms and Conditions and email templates
- The translation of all copy into Spanish, German and French
- Generation of URNs for print on the promotional vouchers
- Generation of a weekly application report for our client